About US
MEET THE SQUEEZE TEAM
Squeeze creates a unique sales experience that is unmatched in the industry and our results prove it.
THE SQUEEZE STORY
Our founder, Carson Poppenger, was working in a company generating 10,000 new leads every week. These leads were given to the 500-person sales team to outbound and close. After migrating to Salesforce.com as their CRM, it was apparent the sales reps had hundreds or even thousands of leads assigned to them. There was no way for a sales team to effectively contact, qualify or close so many leads, and they wouldn’t prospect aggressively enough to penetrate the data.
The business was spending millions of dollars a month on new lead data while the uncontacted, unconverted leads collected dust. There was a huge gap between marketing and sales. Each team was overwhelmed with tasks that kept them from their own real jobs of lead generation and closing.
Carson built a process to contact, qualify and convert this legacy data into new sales opportunities.
The result? $20 million in sales year one.
He recognized this as a gap for most large sales operations and started Squeeze to help businesses “squeeze” more from their marketing data and close more sales.
Ten years ago we began working with major clients in mortgage lending. We started partnering with the largest VA mortgage lender in the country, followed shortly after by a few of the largest mortgage advertisers in the industry. Our business in fintech and mortgage lending has continued to grow since that time.
A few years before Squeeze was established, Amy Poppenger had left her job as a senior software developer with one of the largest skincare and nutraceutical companies in the country. In 2015, as their kids were in school full-time, she joined her husband Carson in handling technology and client integrations and brought much-needed operational discipline to the business. Since that time, she has been intimately involved in most aspects of the business’ growth and success while overseeing and owning our sales enablement technology and platforms.
In 2019, Alejandro (Hondo) Vargas joined the company as managing partner and CEO. Hondo brought with him decades of experience scaling BPO and sales operations as large as 2,700 agents.
With decades of c-level experience, Hondo immediately upgraded Squeeze’s financial performance and visibility. We began managing our financial performance hourly, daily, monthly, and annually. In addition, Hondo brought with him a wealth of experience in Healthcare and B2B Technology sales which has enabled Squeeze to establish a stronghold in these markets. This was the beginning of the full iteration of Squeeze, shaping it into what it is today.
In 2020, James Cook arrived as our Chief Operating Officer and expanded our operations capability. James brought with him nearly 20 years of experience managing large call center operations for some of the largest business service and healthcare plans in the country. James had a prior strong working relationship with both Hondo and Carson, as they had worked on many projects together over the previous twenty years.
As Covid overtook the world, Squeeze was in a prime position to seamlessly deliver services to large brands nationwide, which were struggling to support remote employees, and maintain sales productivity. During this period, Squeeze grew 700%. Since that time we have refined our messaging, expanded our team, and increased capabilities immensely, adding large clients in Mortgage Lending, Fintech, Healthcare, Technology, and eCommerce to our list of successful partners.
At Squeeze, we recognize the customer experience depends on several factors. Our years of experience in this industry have taught us that the only way to guarantee results for our clients is to invest in People, Technology, Processes, and Business Intelligence while designing a unique Contact Management approach for each of our clients.
Today, Squeeze is the leading Sales Experience (SX) provider in the country and performs services for the largest names in finance, healthcare, and technology. We generate tens of thousands of sales-qualified opportunities for our clients monthly with our team of over 400 people. As your outsourced partner, we will work to become an extension of your internal teams and help you “Squeeze” the day…each and every day.
OUR CORE VALUES
Do The Right Thing
Character matters. Whether in business or personal life, we are committed to operating with integrity.
Treat People Like People
We treat each interaction with humanity, authenticity, and a desire to build lasting relationships with our partners and their clients.
Get Things Done
Our strategy is simple: help our clients do the things they know they should be doing, but may not have the resources to complete internally.
Stay Cutting-Edge
We keep up to date on the current data analytics and industry best practices, and train our team accordingly.
Performance-Driven
Going above and beyond the status quo is our modus operandi. And with performance-based pricing, your success is our motivation to succeed.
Always Improving.
We’re constantly learning and growing from our team, our clients, and the industries we work with.
Ready to work where you matter?
LEADERSHIP TEAM
Squeeze’s executive team combines decades of unique experiences all tied with one singular value – help our clients succeed.
Carson Poppenger
CEO
Amy Poppenger
Founder, Technology
Patrick Murphy
CFO
James Cook
COO
Nate Clegg
CRO
Jacob Thorpe
VP, Client Services
Chase Kempton
Director, HR
Whitney Biesinger
Manager, Finance
Jasen Mikels
Info Security
Justin Jump
Manager, Training
our Work
Here’s what some of our incredible clients have to say.
Frequently asked questions
What does BPO stand for?
Business Process Outsourcing (BPO) is a subset of outsourcing that involves contracting the operations and responsibilities for a particular business process to a third-party service provider. Squeeze can handle business processes from lead qualification to pipeline development, customer support, product fulfillment, and post sale retention. Companies outsource functions which are important to business operations, but may be difficult to scale internally for various reasons.
Can you help my outbound calling efforts?
- -B-C lead generation
When it comes to lead generation, appointment setting and more, Squeeze will make your marketing outreach program a success. The secret to our success is simple. We work hard and place a priority on combining technology and professional resources. We train our specialists in your business, products, and culture, so that they represent your brand as effectively as your own staff when they’re calling, emailing, or chatting with your audience. We know the value of customer interaction and we also understand the value of customer loyalty. We work with you to structure a marketing program that will generate optimal results. We provide you reports that will show quantitative data in a format that you can rapidly analyze and act on to meet the business objectives you established at the outset for your outbound program. TCPA / TSR rules for B-C calling are always an area that requires attention. Our Compliance team will help you understand requirements and determine how to approach your marketing outreach program to be in compliance while generating optimal results. Examples of our outbound services include:
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- -B-C lead generation
- -B-C Appointment setting
- -B-C lead verification
- -B-C Telesales
- -Customer Acquisition and Retention
- -Surveys and informational calls
I send lots of email campaigns and get lots of responses, can you help?
Email marketing plays a pivotal role in many of the campaigns we run for current customers. As our clients understand, developing a marketing strategy that takes advantage of a variety of customer “touch points” results in dramatically increased conversion. Email marketing supplements our traditional telemarketing efforts by providing a non-intrusive platform for us to deliver additional material to customers through professionally designed HTML based emails. Our email marketing efforts are designed strategically in a call-email-call or call-email-email-call type format that drives increased conversion.
What about inbound calls, can you take them?
One of Squeeze’s core competencies is the management of customer service functions. Our ability to provide personalized service with the highest degree of excellence has a direct impact on the relationship of our clients and their customers. Our technology infrastructure, operating procedure, policies, and culture are all aligned to ensure consistency, quality, professionalism and engaging customer experience. Our years of experience have taught us the importance of training, quality, and constant improvement. We’re always looking for ways to improve the customer experience by learning new customer engagement strategies, exploring new technologies and looking for ways to make the best inbound call center service a little better. Our agents are trained not only on customer service skills but they will become intimately engaged with your products, services, and company culture. Our multichannel technology platform allows us to provide flexible solutions while providing our associates with the best tools to handle every interaction. Our suite of inbound call center services includes:
- -Inbound Customer Service
- -Sales and Up-Selling
- -Order Taking
- -Answering Service
- -Level 1 Tech Support
- -Customer Retention
Can you help us with a live chat?
Squeeze Media chats on behalf of your company to qualify your leads. Our team will be trained on your products and services to juice the most out of your current leads.
What about social media?
Using a licensed platform, we can monitor millions of posts in thousands of social media sites, blogs, chat rooms, online discussion boards, photo sharing sites and more. We can aggregate mission-critical data in a single dashboard providing a clear overview of social media activity in relation to your brand and products. In addition to social media monitoring, we provide detailed reports and analytics and subsequently engage prospects based on topic, brand, sentiment, influencer score and other business rules designed in partnership with our clients. Our services include:
- -Social Media Content Management
- -Social Media Monitoring and Engagement