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The Ultimate Guide to Creating a Successful B2B Sales Strategy In 2023

There is a season for everything. “Winging it” may be fun during a weekend vacay, but when it comes to developing a B2B sales strategy, you’re going to want a plan.

Consumer behavior is constantly shifting and changing, and a B2B sales strategy looks a lot different now than it did even 30 years ago. Let’s dive into what it takes to create a successful B2B sales strategy as we draw near 2023.

Squeeze Spotlight: Paul Baldwin

Squeeze Spotlight: Paul Baldwin

Do you recognize this face? No?

Well, we’re here to change that PRONTO, because this is a guy worth knowing.

Today we’re putting the Squeeze Spotlight on Paul Baldwin, Squeeze’s Operations Manager!

Improve Employee Productivity: 10 Ways to Support Your Team Members and Encourage Them to Succeed

It’s no big secret that the success of any business is directly impacted by employee productivity. Every team member has a crucial role to play, and if confusion, burnout, or toxicity creeps into the workplace, it can spell out disaster for a company.

We love promoting a healthy workplace culture! Read on to see some of our favorite ways to encourage employee productivity and show them some much-deserved care and appreciation.

How to Create a Cross Selling Strategy: 5 Ways to Sell More and Increase Revenue

Without sufficient income, a company can’t support itself or its employees, and before you know it you’re dumpster diving for stale Cheetos with Blockbuster.

Cross selling is an excellent way to increase sales and revenue for minimal effort or investment on your part. Perhaps you’ve considered working it into your sales strategy, but you’re not confident on how to make it a successful endeavor.

We’re here to give you the low-down on creating and implementing your own successful cross selling strategy.

How to Make the Most of Your Marketing Budget: 5 Tips to Saving Money Without Sacrificing Quality

If you’re anything like us, you love to get the most bang for your buck. Expenses within a company pile up quicker than that mountain of dirty laundry your old college roommate used to accumulate every. Single. Week.

So how do you get the most return out of your marketing budget?

Well, it’s convenient that you should ask because we’re writing a whole blog about it…like…right now.